The folks at Diageo have done a great job at selling beer and spirits over the past few years. How many of us can't say we have a little Captain in us? Or don't think that Guinness is "BRILLIANT"?Well, here they are, following up those fun ads with a guerilla campaign to make St. Patty's an official national holiday, and, of course, drive beer sales on what is already a heavy consumption day.
However you feel about "adult beverages", I think we can all get behind another day off work (we Americans work like dogs). So, if you are so inclined, click the link above and join the cause.
And, if we don't see each other on St. Patty's - slainte!
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