God help me, but I am!Have you ever watched this guy push his guitars of questionable quality? It's a scene! Just two hours ago, I sat absorbed in wild wonder as he moved almost 12,000 units of his newest guitar - a guitar designed as a tribute piece to a 50's Chevy Bel-Air, with real melamine backboards, mother-of-pearl inlays on the guitar's neck, a 20 DVD lesson set, a set of special Esteban guitar picks...
Whiskey Tango Foxtrot, how the Hell does he convince people to buy this?!
Look, I got nothing against the guy. I admit a leather Zoro hat on a white guy doesn't fool me - We know he was born Steve, NOT Esteban. And, the Man in Black thing worked better for Johnny Cash. But, hey, criticisms aside, this guy can push product. I highly recommend watching him work to anybody in our profession. It's a sight to behold.
They say Rasputin had a way of looking at people that left them naked before his influence. I fear Esteban has learned that look.
Put HSN and QVC on your cable favorites list and just cruise by every now and then, see if you catch him on-air. I dare you to try and watch for just five minutes. IT CAN'T BE DONE!
No comments:
Post a Comment